Digital Experience Prototyping (DX-Prototyping)

Programme Overview

Digital Experience Prototyping

Whether you are developing a new mobile app, website or interactive kiosk, prototyping can help you catch design issues early on, avoid expensive major changes, and transform your game-changing idea into a viable product.

SITLEARN Professional Development's Digital Experience Prototyping (DX-Prototyping) is an immersive, experiential learning programme that exposes you to industry tools and best practices in innovation and digital experience design.

Beginning with low-fidelity prototypes that allow you to quickly test and refine ideas, working up to medium-fidelity prototypes that help you capture realistic user interactions, you'll learn to apply rapid prototyping techniques that can help you accelerate product development. At the end of the programme, you will emerge with confidence in digital experience design, and walk away with skills that can help you become a more innovative problem-solver.

Participant Photo 1

Contact Us

Please email us or call +65 6592 6949 if you have any questions regarding this programme.

Upcoming Runs

Dates Venue  
14 Jul – 25 Aug 2017 (Run 1) SIT@SP, 510 Dover Drive, Singapore 139660 Registeration Closed

Please refer to Programme Schedule below for session dates and timings.

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What You’ll Learn

Visual composition and typography

  • Learn to apply the fundamentals of colour theory, composition and typography to a digital interface. References will be made to analogue visual design.

Interface design

  • The interface of a digital prototype needs to convey more than mere navigation – it needs to capture actual interactions at each stage. The heuristics of how to design an interface will be defined throughout this part of the learning journey.

Navigation models

  • Explore different navigation models and learn to apply these models on prototypes.

Paper prototyping

  • Produce a vanilla sketch and other types of low-resolution prototypes that can serve as conversation starters with your clients or stakeholders.

Digital prototyping

  • Explore the use of a digital design tool for prototyping. This design tool does not require prior knowledge in coding.

Usability testing

  • Learn to conduct various usability tests to identify areas of improvement needed.

Who Should Attend

  • Individuals who are considering a career move into digital experience design
  • Entrepreneurs, corporate innovators, product development managers, marketers, and designers who seek to launch new products and services, or develop in-house innovation capabilities
  • Creative professionals who would like to be in a creative studio and meet likeminded creative professionals

Members of product development, marketing, design or innovation teams are highly encouraged to attend and learn together.

Prerequisites

It is strongly encouraged that you complete Introduction to Experience Design (iXD) before enrolling in this course.

Alternatively, your application may be considered if you submit a thorough design brief that outlines:

  • Project scope
  • Interview data
  • A customer experience journey map
  • A basic organisation of information for the digital experience prototype

Assessment & Certificate

An SITLEARN Certificate of Participation will be issued to participants who:

  • Attend at least 75% of the programme, and
  • Design a user interface that demonstrates a strong understanding of the user experience (e.g. a prototype of an app, website, or kiosk design)

What Past Participants Say

“Every business process owner, team leader and aspiring entrepreneur should attend this course before they even think of investing $1 in their idea”
Felix Teo, Managing Director, Alliance Human Resources

Programme Schedule

Run 1 Schedule

  Workshop
Fridays 2pm to 6pm
Week 1 14 Jul 2017
Week 2 21 Jul 2017
Week 3 28 Jul 2017
Week 4 4 Aug 2017
– No class on 11 Aug 2017 –
Week 5 18 Aug 2017
Week 6 25 Aug 2017

Notes:
Class format: Combination of workshops and group coaching
Total programme contact hours: 24 hours
Estimated project time outside of class: 8 to 12 hours

Programme Fees

Fees

  Before GST With GST
Singapore Citizens/PR $2,200 $2,354
International Participants $3,000 $3,210

Alumni / Early Bird / Group Discounts

  Save Conditions
Early Bird 10% • Register at least 45 days before programme
• Payment to reach SIT 30 days before programme
Returning SITLEARN participants 10%  
SIT Alumni 15%  
Group Enrolments 15% • 3 or more participants
• Participants must be invoiced together

Notes:
• GST applies to individuals and Singapore-registered companies.
• If more than one discount is applicable, only the largest discount will be applied.
• This is a Union Training Assistance Programme (UTAP) supported course. If you are an NTUC member, you can enjoy 50% unfunded course fee support for up to $250 each year for courses supported under UTAP. Terms and conditions apply.

Frequently Asked Questions

What coding skills do I need for this programme?
No programming skills are required for this programme. Software such as Axure will be provided.

Trainer

Dr Jawn Lim

Jawn Lim
Assistant Professor, Singapore Institute of Technology
Programme Director

Jawn specialises in creative strategy and design innovation. He teaches in the SITLEARN Professional Development programme, Digital Experience Design Studio, and has previously taught Interaction Design at Nanyang Technological University (NTU). He has served as a judge for design, brand, and assistive technology awards. He was previously a director at a Design Thinking academy, a designer at Pritzker Laureate Frank Gehry's office, and a DesignSingapore-Creative Industries scholar.

He has held teaching appointments at the Rhode Island School of Design, Nanyang Technological University and Harvard University. He has received grants from the National Science Foundation of America, Reischauer Institute of Japanese Studies, and the Society of the History of Technology.

He holds a Bachelor of Arts (Architecture) from the National University of Singapore, a Master of Architecture from the Southern California Institute of Architecture, an Advanced Certificate for Executives in Management, Innovation & Technology from the Massachusetts Institute of Technology (MIT), and a Doctor of Design from Harvard.


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SIT reserves the right to make changes to published programme information, including dates, times, venues, fees and instructors without prior notice.