A Glittering Gift from Prima Group to Encourage Food Technology Innovations and Talents at SIT
To commemorate its Diamond Anniversary, the homegrown international food company makes an endowed gift of $3 million to make possible the Prima Group Applied Research Grant and Prima Group Scholarships at SIT
The Prima Group has made an endowed gift of $3 million to the Singapore Institute of Technology (SIT) in support of applied research and scholarships in Food Technology. The gift will enable SIT to establish possible the Prima Group Applied Research Grant to support innovation projects focused on closing technological gaps in food manufacturing and processing, as well as the Prima Group Scholarship nurture academically talented undergraduates at SIT. At least three Scholarships will be awarded annually, and in perpetuity.
The Prima Group, led by Mr Primus Cheng Chih Kwong, Chairman and Chief Executive Officer, is channelling its resources into education endowment and research funds to commemorate its 60th year milestone, in lieu of lavish celebrations. This tradition was started by Mr Cheng’s late father, Mr Cheng Tsang Man, who founded the Prima flour mill in 1961. As one of Asia’s pioneer flour millers, Prima Limited has built an international reputation for its consistent and high-quality wheat flour and premixes. Today, the Prima Group has grown to become an international food company, with manufacturing hubs in Singapore, Sri Lanka, China and Australia and a distribution network of over 40 markets across five continents.
Prof Tan Thiam Soon, President, SIT, accepted the cheque on behalf of SIT from Mr Primus Cheng at a ceremony held at the National University of Singapore (NUS) on Monday, 3 May 2021. The Prima Group also presented a gift of $3 million to NUS at the same ceremony to establish a professorship and undergraduate scholarships in food science and technology at NUS.
At the ceremony, Mr Cheng said Prima had chosen to support education at its 50th anniversary, as the Group firmly believe that education to be the foremost fundamental enabler. He added, “For our diamond anniversary this year, we want to commemorate this milestone in a more impactful manner by supporting both universities’ education and research efforts in food science and technology which would, in turn, improve food quality and nutritional value as well as enhance the safety of food for societies at large. The enabling effect of education can only be maximised if people can also have adequate, safe and nutritious food. As a food conglomerate, it is our hope that our gift will provide more synergistic impact.”
Welcoming the Prima Group’s philanthropic leadership to encourage industry innovation and transformation in food technology, Prof Tan said the Prima Group Applied Research Grant will allow SIT to support innovation projects focused on closing technological gaps in food manufacturing and processing, while the permanent Prima Group Scholarship will nurture talented Food Technology undergraduates at SIT.
He added, “SIT is focused on applied research and innovation to bridge knowledge discovery and application. SIT is honoured to partner the Prima Group, a global name in the food manufacturing industry, in this philanthropic initiative.”