Corporate Name Card
A corporate name card is an important brand touch point that forms the first impression of the institute. It is pertinent that the guidelines for the name card are adhered to in order to ensure that a uniform brand image is projected. Brand graphics are to be standardised at angles of 10 degrees, 80 degrees and a right angle at corners of the collateral to form a triangular brand graphic.
Size
H54mm x W90mm
Logo Height
12.5mm
Colour Code
Black K100, Red Pantone 485
Typography A
Avenir 85 Heavy, Point 6.5pt, Leading 7.5pt
Typography B
Avenir 85 Heavy, Point 6.5pt
Typography C
Avenir Black, Point 8pt
Typography D
STHeiti Regular, Point 7.5pt
Typography E
Avenir 85 Heavy, Point 6pt, Leading 7.5pt
Typography F
Avenir 85 Heavy, Point 5.5pt
Typography G
Avenir 55 Roman, Point 6pt
Typography H
STHeiti Regular, Point 9pt

